EVALUATION 4

who would be the audience for your media product?


The audience I have aimed my product at are the older teenager age to mid 20's. This is because my genre of music that I have based my music magazine on has its own social group: indie. 
Although this meant I almost had guidelines to follow to make sure I kept the conventions of this genre. It also meant I had be not only creative, but careful when straying from conventions to create new trends to not stray too far from the obvious themes. 

I wouldn't say my magazine is aimed at particular genre. It has different aspects that will appeal to both men, and women. For example, subjects of the front cover photo, the three men, appeal to women because they are good looking. However they also appeal to men as they are dressed fashionably and so can aspire to be like them. Also, the colour theme doesn't limit me to one particular gender either as they are all pretty multi-sex colours. The sale lines will also appeal to men and women because they aren't all just about "hot guys" or "sports news". Another reason I have made sure that my magazine doesn't just target one single gender is because the social group of indie people tend to not stick to just sex friendship groups but often have it half female, half male. 




In terms of class and whom my magazine would be aimed at, it would be mainly the middle class. This is because the people in my social group are mainly in this class. Also, I don't think a lot of the things included in my magazine would be relevant or interesting for people from different classes.


The lifestyle of the audience my magazine would have would be quite laid back. Earlier in my research I did a questionnaire to see what sort of things people expected from an indie rock magazine, and one of the questions was:

I tried to make sure that I maintained these stereotypes throughout the magazine, some more subtly than others, but still maintaining the identity of the genre. 

Finally, I believe the type of audience my magazine will attract will be uni-sex, young adult people. Typically coming from the indie social group and trying to be individual in everything they do.